PRAVANA is the creative color category innovator with its award-winning VIVIDS collection. Introduced over 14 years ago, VIVIDS now has the industry’s largest semi-permanent creative color offering with over 32 intermixable shades.
1. Pre-lighten hair using PRAVANA Pure Light Power Lightener to the desired level. For purity of VIVIDS color, follow the chart provided and pre-lighten hair to the level indicated for each shade.
2. Before applying VIVIDS, hair must be freshly shampooed and completely dried.
3. Taking 1” sections apply color directly to the hair, applying section-by-section to ensure complete and even coverage. No developer is needed.
4. Allow to process for 20-30 minutes at room temperature.
5. Once the processing is complete, lightly shampoo with ChromaSilk VIVIDS Color Protect and rinse with cool water until the water runs clear.
6. Apply ChromaSilk VIVIDS Color Protect Conditioner and rinse.
7. Style as desired. *When lifting hair more than 3 levels we recommend performing a Silk Degrees Treatment after the lightening process, but before the ChromaSilk VIVIDS Application.